We're a Magento SEO agency that fixes what actually hurts ecommerce rankings — faceted navigation duplication, Core Web Vitals, canonical tags, and product structured data — for Magento and Adobe Commerce stores.
Magento and Adobe Commerce stores audited and optimized
From boutique catalogs to 50,000+ SKU multi-store setups
Average increase in indexed, ranking product pages after faceted navigation cleanup
By eliminating duplicate filter URLs draining crawl budget
Average time to measurable indexation and crawl-efficiency improvements
Technical fixes compound once crawl budget is reclaimed
Why It Matters
Magento is a powerful platform for scale, but it wasn't built with SEO defaults in mind. Layered navigation, category-URL rewrites, and store-view configuration create technical problems that generic ecommerce SEO advice doesn't address — and that most agencies never diagnose correctly.
We work exclusively at the intersection of Magento's architecture and search engine crawling behaviour — fixing the duplicate content, crawl budget, and speed issues that are unique to this platform, so your catalog gets indexed, ranked, and clicked instead of ignored.
Every colour, size, and price filter combination generates a new crawlable URL by default. Left unmanaged, this can balloon a 5,000-product catalog into millions of near-duplicate pages that dilute your rankings.
Heavy JavaScript, unoptimized product imagery, and stacked third-party extensions routinely push Magento stores into poor Core Web Vitals territory — a direct ranking and conversion factor.
Most SEO agencies apply the same checklist to every CMS. They rarely understand Magento's layered navigation, layout XML, or store-view URL structure — so the root technical issues never get fixed.
Search engines allocate a limited crawl budget to every site. When Googlebot spends it on filtered and sorted duplicate URLs, your real product and category pages get crawled and refreshed less often.
What We Do
Every technical and content element of a winning Magento SEO strategy — done for you, not just advised.
Stop Layered Navigation From Eating Your Crawl Budget
Magento's layered navigation generates near-infinite URL combinations from color, size, and price filters — most indexable, most duplicates. We audit every facet parameter, apply the right mix of canonical tags, noindex rules, and robots.txt disallows, and reclaim the crawl budget Googlebot was wasting on filtered junk URLs.
SEO Built Into Every Template, Not Bolted On
One-off page edits don't scale across a catalog with thousands of SKUs. We rebuild your Magento category and product page templates — title tags, meta descriptions, H1s, breadcrumb markup, and internal linking — so every new product and category is SEO-ready the moment it's published.
Fix Magento's Best-Known SEO Weakness
Slow page speed is a well-documented Magento pain point — bloated JavaScript, unoptimized product images, and heavy third-party extensions all drag down Core Web Vitals. We optimize image delivery, defer render-blocking scripts, tune server-side caching, and get your LCP, INP, and CLS scores into ranking-friendly territory.
Win Rich Results in the SERPs
Price, availability, and star ratings in the search results drive clicks. We implement complete schema.org Product, Offer, and Review markup across your catalog — validated against Google's structured data guidelines — so your listings qualify for rich snippets and shopping-style search features.
Get Every SKU Discovered and Indexed
Magento's default sitemap configuration wasn't built for stores with tens of thousands of products. We segment sitemaps by category and store view, exclude out-of-stock and noindexed URLs, set accurate priority and change-frequency signals, and monitor Search Console coverage so nothing falls through the cracks.
Protect Rankings Through Any Migration
Replatforming off (or between versions of) Magento is one of the highest-risk moments for organic traffic. We build complete URL redirect maps from your old structure to the new one, preserve link equity and rankings, and QA every redirect before and after launch so a migration never turns into a traffic collapse.
Focus Areas
From layered navigation to redirect mapping — we cover the technical surface area that determines whether your catalog ranks.
Getting Started
A full crawl of your store covering faceted navigation, canonical tags, category and product templates, XML sitemaps, and Core Web Vitals.
A prioritized roadmap for canonical rules, template fixes, structured data, and speed optimization — sequenced by revenue impact.
Ongoing implementation with monthly reporting tied to indexed pages, organic traffic, and revenue from your Magento store.
Why Choose Us
Magento Stores Optimized
Avg Indexation Growth
Avg to First Results
Month-to-Month Contracts
We track indexed pages, organic traffic, and revenue from your Magento store — not just keyword rankings and impressions.
Month-to-month only. We keep your business with results — not a 12-month contract that holds you hostage.
Your Magento admin, your store, your content. Everything we build is yours — no lock-in, no proprietary tooling.
We understand Magento's layered navigation, layout XML, and store-view architecture — not just generic ecommerce SEO checklists.
No black-hat shortcuts. Every tactic follows Google guidelines and builds lasting, penalty-proof rankings for your catalog.
We hand off clear, implementable specs and can work directly alongside your in-house developers or Magento agency.
Common Questions
Magento's layered/faceted navigation generates a URL for nearly every combination of filters — colour, size, price range, sort order — and by default many of these are crawlable and indexable. Search engines see hundreds or thousands of near-identical pages, which dilutes ranking signals and wastes crawl budget that should go to your real product and category pages.
Get Started
Tell us about your store and catalog size and we'll audit your layered navigation, canonical tags, category and product templates, Core Web Vitals, and XML sitemap — then walk you through a custom roadmap to fix what's holding your rankings back.
No commitment · Response in 1 business day